Framer Pricing 2026: Per-Site Plans Explained (And When It Gets Expensive)
Every Framer pricing plan explained — per-site billing, what the free plan actually lets you publish, and when to upgrade from Mini to Pro.
Key Takeaways
- Framer charges per published site, not per user — one site, one price, regardless of how many editors work on it.
- The free plan publishes to a framer.app subdomain only — custom domains require the Mini plan at $5/site/month.
- Basic at $15/site/month is needed to unlock the CMS, which is required for any blog or content-driven section.
- Pro at $30/site/month adds unlimited CMS items, staging environments, and password protection for client work.
- Per-site pricing becomes expensive for agencies managing many sites — evaluate team plans before scaling.
Framer's per-site pricing model is different from most software subscriptions, and understanding how it scales is essential before committing — especially for anyone considering managing multiple sites.
How Per-Site Pricing Works
Unlike tools that charge per user, Framer charges per published site. One site costs one plan price, regardless of whether one person or ten people are collaborating on the build. You can have an unlimited number of draft projects in your Framer workspace for free; you only pay when you publish a site to a custom domain or want access to CMS features.
This structure is favorable for small teams or agencies building a single client site together. It becomes expensive when you are managing many sites simultaneously.
Plans at a Glance
All prices shown are annual billing (monthly billing is roughly 40% higher):
| Plan | Annual | Monthly | Domain | CMS Items | Visitors/Month |
|---|---|---|---|---|---|
| Free | $0 | $0 | framer.app subdomain | None | 1,000 |
| Mini | $5/site/month | $10/site/month | 1 custom domain | None | Unlimited |
| Basic | $15/site/month | $20/site/month | 1 custom domain | 100 | Unlimited |
| Pro | $30/site/month | $40/site/month | 1 custom domain | Unlimited | Unlimited |
Free Plan: Build Everything, Publish With Limits
The Framer free plan is a genuine full-featured editor. You get:
- Complete visual design interface
- AI site generation from text prompts
- Unlimited pages and components
- Publishing to a yoursite.framer.app subdomain
- 1,000 monthly visitors
What you do not get: custom domains, CMS (so no blog), advanced SEO controls, or password protection.
For an early-stage founder testing whether a landing page concept works before buying a domain, the free plan is entirely practical. For a business website you plan to promote publicly, the visitor cap of 1,000/month is too restrictive as soon as you start marketing.
Mini ($5/site/month Annual): Custom Domain Entry
Mini adds a custom domain and removes the visitor cap. That is the meaningful change. CMS is still not included, so Mini sites are static — good for landing pages, link trees, or simple portfolio sites with no blog or content section.
At $5/month, Mini is an extremely low cost for a professional website presence. For a founder who wants to get a marketing page live quickly with their own domain before allocating more resources, Mini is the right entry point.
Mini is not appropriate if you want a blog. Any blog or content section requires the CMS, which starts on Basic.
Basic ($15/site/month Annual): The CMS Threshold
Basic unlocks the CMS with 100 items — enough for approximately 100 blog posts, case studies, team members, or product listings.
For most startup marketing sites with a blog, 100 CMS items is more than sufficient for the first 1-2 years of content production. A startup publishing 2 blog posts per week reaches 100 posts in approximately 50 weeks.
Basic also adds:
- Advanced SEO controls (canonical tags, meta descriptions per CMS item)
- Custom fonts
- Form submission handling
For a startup or personal brand website with a blog, Basic at $15/month annual is the right plan. It covers the full marketing site + content operation at a cost that is competitive with any builder in the category.
Pro ($30/site/month Annual): Agency and Complex Sites
Pro removes the 100-item CMS cap, adds:
- Unlimited CMS items
- Staging environments (publish to a preview URL before going live)
- Password protection (gated content or client review access)
- CMS image optimization
- Site analytics
Staging environments are the most valuable Pro addition for any site being actively developed with real traffic. Being able to test a major redesign in a staging environment before pushing to the live site is standard practice for professional web work and missing from Basic.
Password protection is useful for agencies sharing sites with clients for review before public launch, or for building gated content experiences.
For an agency or a content-heavy site that will grow past 100 CMS items, Pro is the appropriate tier.
The Multi-Site Economics
Where Framer's per-site pricing becomes relevant is for anyone managing more than a few sites:
| Sites | Basic (Annual) | Pro (Annual) |
|---|---|---|
| 1 site | $180/year | $360/year |
| 3 sites | $540/year | $1,080/year |
| 10 sites | $1,800/year | $3,600/year |
For an agency managing 10 client sites, $3,600/year on Framer Pro is significant. Webflow's agency plans offer different economics at that scale — evaluate the comparison before committing to Framer for a large site portfolio.
For a single-brand founder managing one company website, the per-site pricing is clean and affordable.
Annual vs. Monthly
Annual billing provides approximately a 40% discount:
| Plan | Monthly | Annual | Annual Savings |
|---|---|---|---|
| Mini | $10 | $5 | 50% |
| Basic | $20 | $15 | 25% |
| Pro | $40 | $30 | 25% |
The Mini annual discount is unusually large at 50%. Once you commit to a domain, annual billing on Mini pays for itself in the first 3 months.
Choosing the Right Plan
Testing a design concept or building a demo: Free — full editor, framer.app subdomain.
Simple marketing landing page with your own domain: Mini ($5/month annual) — custom domain, no CMS needed.
Full startup marketing site with a blog: Basic ($15/month annual) — CMS for up to 100 posts, all SEO controls.
Agency client work or sites growing past 100 CMS items: Pro ($30/month annual) — staging, unlimited CMS, password protection.
For the full Framer feature and quality evaluation, read the Framer review.
Affiliate disclosure: Links to Framer in this article are affiliate links. See best tools for entrepreneurs for full disclosure.
Frequently Asked Questions
Can you publish a real website on Framer for free?
Yes, with one limitation: the published site lives on a yoursite.framer.app subdomain, not a custom domain. For personal projects, demos, or internal tools, the free subdomain is functional. For any public-facing business website, a custom domain (Mini plan, $5/site/month) is the minimum investment.
Is Framer pricing per user or per site?
Per site. You can have unlimited editors working on a Framer project at no additional cost — the price is tied to the published site, not the number of people building it. This makes Framer cost-effective for small teams collaborating on a single website.
What is included in the Framer free plan?
The free plan includes the full visual design editor, AI site generation, unlimited pages, the component system, and publishing to a framer.app subdomain. It does not include custom domains, CMS functionality, or advanced SEO settings. For building and testing sites before paying, the free plan is fully functional.
Does Framer charge monthly or annually?
Both options are available. Annual billing reduces the monthly equivalent by roughly 40%. Mini goes from $10/month to $5/month annually, Basic from $20 to $15, and Pro from $40 to $30. Annual billing is a significant discount and makes sense once you have validated the site and committed to the domain.
How does Framer pricing compare to Webflow?
For a single marketing site, Framer is generally comparable or cheaper than Webflow at equivalent feature levels. For agencies managing many client sites, Webflow's Workspace plans offer better economics than Framer's per-site model. Webflow's CMS is also more capable for complex content structures, while Framer's design quality and AI generation are superior for typical startup marketing sites.
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